How To Become A Successful Writer: 3 Simple Tips To Succeed As A Writer

There are ordinary writers, and then there are successful writers. I’m sure it’s quite obvious what every aspiring writer wants to be. Gone are the days when a writer was considered a starving artist. Today, writers can also make it big. Think about J.K. Rowling, Dan Brown or whoever your favorite successful writer is. How did they become successful writers?

You might shake your head at this and answer that you’re no J.K. Rowling. After all, you might think it’s unlikely that her rags to riches story will happen to anyone. However, your chances of making it big will increase if you took the time to learn how to become a successful writer.

1) Perfect Your Style.

Every writer has his own signature style. Is yours detailed descriptions or maybe sharp-witted sentences? Do you like to play around with simple words or does your taste run to the highfalutin terms?

Whatever your style is, stick to it and make it your own. Soon, people will notice that your writing has more character than the others. People looking for satirical stories, for example, will always think of you first before any other writer because that is your signature style.

2) Be Different.

If you want to learn how to become a successful writer, don’t write about topics that have been written about over and over again, unless you’re prepared to show people a different perspective. Otherwise, you would just be another redundant waste of space in the newspaper or in the magazine.
Try to update yourself with what’s going on in the world or even just in your neighborhood. You might be surprised as to what you might pick up from simple conversations. Browse popular bookmarking sites like Digg.com and see what topics are hot right now. Some websites will inform you when new or hot trends come out. They include:
news.google.com
news.yahoo.com
msnbc.com
cnn.com
cnet.com
Note: The same advice applies when you’re writing fiction.

3) Be Persistent.

If you want to learn how to become a successful writer, you must never give up. Send out your manuscripts to publishing houses. Meet up with them when necessary. J.K. Rowling wasn’t even remotely successful before Harry Potter was published.

Someone somewhere out there will like your style and will decide to have faith in your talents. Don’t be disheartened when somebody criticizes your piece, too. Try to understand people’s comments and improve on what needs to be improved.

Learning how to become a successful writer is very possible with the right attitude and proper advice. Of course, you have to know the basics down like good grammar and proper sentence construction. After that, everything depends on your own skills as a writer and your tenacity to succeed. Believe that you can do it and everything else will fall into place.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Michael Lee

The Ghost Writer

The Ghost Writer

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Once a writer, always a writer . . . What would you do if you came back as a ghost? You could finally write that novel . . . Meet Arnold Showalter, ghost. At night, Arnold haunts the magnificent underground Mystic Caverns of Appalachia. But during the day, Arnold becomes The Ghost Writer, the first “literary voice from beyond the grave.” Yet before Arnold can capitalize on his fame, he must first exorcise the “ghosts” of his own past. And it is easy to become bitter when one is dead . . . Fortunately, Arnold’s world is rocked when he meets Clarisse, a 15-year-old fatality of a car accident. Her fresh outlook and spunky energy awaken Arnold to the real possibilities of post-life existence. Clarisse inspires a quest that takes Arnold to the farthest reaches of the universe, and deep within himself.



Immobilienmakler Heidelberg

Makler Heidelberg

My Love Affair With The ‘Widow Maker’ TL1000S

You would have thought that a bike that quickly became known as the ‘widow maker’ would put off a young, relatively inexperienced rider like myself, but it didn’t. The scare stories made it more appealing, the rumours of power wheelies made it exciting and the drone of a V-Twin with race pipes on full chat made it sound intoxicating. And so began a love affair with a bike that I can only describe as an Alfa Romeo on two wheels; brilliant when it works and a dog’s dinner when it doesn’t. Yes, it’s the legendary Suzuki TL1000S, or to be more precise TL1000SV, the original head-banging full power model.

My TL ownership began at a service station on the M25 in 2004, following a chat with the owner on eBay. I had placed a listing asking to part-ex my bargain Kawasaki ZX6R J1 that I had bought to get me to and from university for a bargain £2500 for a TL1000S. You read that right, a 4 year old bike with only 20,000 miles for £2500 from a dealer, but that is another story.

The TL had been my dream bike for many years, ever since its launch in 1997. It was the most powerful one litre V-twin of its time, kicking out 125bhp which was far more than its nearest rival the Ducati 916, the most famous motorbike of them all. The press raved about the engine, its effortless power wheelies, its fantastic handling and its revolutionary rotary damper rear suspension that had been inspired by the world of Formula 1. It walked all over Ducati.

Unfortunately the praise didn’t last long. Rumours of massive tankslappers on bumpy uneven roads began to circulate, people were getting hurt and the inevitable happened… a journalist was killed. Blame was attributed to the rotary damper. Only a teaspoon of oil was used, quickly resulting in the shock overheating when the going got tough and turning the bike into a giant pogo stick. It became known as the Widow Maker.

To address the problem Suzuki fitted an un-adjustable steering dampener, which helped the problem but also killed the handling. In later models they also started reducing the power, but there is some debate as to whether this was to give its ‘bigger’ brother the fully faired TL1000R the edge, but in reality the R was heavier and slower.

The problems didn’t stop there however… the fuel tank leaked in warm weather, the frames cracked resulting in a mass recall for a new frame, the fuel injection was jerky, the electrics were next to useless and the chain became too tight over bumps and had to be run slack.

You may now be wondering why the hell I wanted such a bike! Well for me it was a straight forward decision. I like the underdog, I liked the idea of owning a bike that nobody else wanted because it was too dangerous, and the reality was the bikes weren’t the problem. They just weren’t setup properly from the factory and people weren’t respecting its limits. In addition, various aftermarket suspension options from Maxton were available and other problems are easily fixed.

Waiting at the services on the M25 on a beautiful summer’s day, I could hear the bellowing sound of a v-twin with race pipes coming up the slip road towards me. It sounded fantastic! The red TL looked stunning in the sun, with its gold wheels, black menacing engine and polished race pipes. The owner immediately jumped on the ZX6 and squealed with delight, “this is exactly what I want, I hate the TL, I want something easy and modern”.

Alarm bells should have, but didn’t ring. I knew the TL1000S was a marmite bike. I gave it a thorough going over (or so I thought) and carried out the usual checks. The engine purred away, all the electrics were working and it revved freely. No leaks, no cracks, new frame, good chain, good tyres, comfy, sounds top… I never lusted after a bike so much.

We signed the paperwork as quickly as possible and he screamed away on the Kwack. I didn’t even look at him leave, although the ZX6r was a fantastic bike I just couldn’t get attached to it. I kitted up, swung my leg over the TL and fired it up.

It’s not like an inline four, as you sit there idling the whole bike vibrates and pulses with the engine beat, getting faster as you rev it. The riding position is more head down than the ZX6 but comfortable and the whole bike feels very narrow. Good to go I let out the clutch and joined the M25.

I gave it a fistful, the bike jumped forward, the front went light, 100mph came up in seconds and the sweetest sound was emitted from the pipes. The low down torque was sublime, giving it more urgency than the Kwack and it felt stronger at the top. Whether it was faster or not is debatable because of the ZX6’s screaming top end, but overtakes were effortless.

My joy was short lived. The steering felt heavy and the bike didn’t want to change direction. At first I thought this was down to the massive stock steering dampener across the top yoke, but after moving lanes the bike wobbled over the white lines. I pulled in at the next services and checked the tyres. They were both as flat as a pancake. The previous owner complained about the poor handling, I wonder why?

With both tyres pumped up, the bike was transformed and handled reasonably well on the bends once I had left the motorway but as I began to gel with the bike, I noticed the various well known problems. The bike felt rear heavy and pushed the front in fast bends making me run wide, the steering dampener removed any feel from the front end and reduced responsiveness, the rear shock crashed over bumps (combination of too tight a chain and the rotary damper) and when riding through towns the bike was horribly jerky on a part throttle. So jerky in fact it was like riding a bucking bronco! I could feel that if I pushed the bike too hard on a bumpy road, I’d be thrown skywards before I could say “Oh… “. I had some work to do…

My first task was to fix the jerky fuel injection. This was a simple case of setting up the TPS (Throttle Position Sensor) properly, as Suzuki didn’t bother at the factory. It’s literally a 5 minute job and transforms the bike. Within seconds of riding I could feel the bike was smooth as silk, there was still some transmission lash, but that’s v-twin charm.

Next on the list was to sort the handling. I read numerous forums, tech sites and talked to various suspension specialists and quickly realised the bike was just poorly setup from the factory. It didn’t need money throwing at it, it just needed a few tweaks. I immediately dumped the steering dampener (I was told by various bikers I’d die), raised the forks through the yoke 5mm (told by various bikers I’d be even more dead) to put more weight on the front, tweaked the front and rear suspension settings and dumped the 190 rear tyre for a 180 to speed up the steering.

I also adjusted the chain properly, as due to the alignment of the rear swingarm compared to the output shaft, if you adjust the chain as you would on any other bike, it would go bow tight over a bump and potentially lock the wheel or wreck the engine.

One last modification was to fit better brakes from the Hayabusa, Galfer wavy discs and braided hoses to improve the spongy brakes. At low speed they are average, but at higher speeds they are superbly strong and two finger braking is all that’s required.

The first ride after the tweaks was sublime. All the scare stories I had heard and read about the Tl1000S just didn’t apply to the bike I was sat on. It tuned faster than the ZX6r, I could hit any apex I wanted by thought alone and there was no hint of a tankslapper, even if I was ham-fisted and going hell for leather. That ride was one of the best I’ve ever had.

A couple of days later I had it on the dyno, where it was tweaked from an already impressive 119rwbhp to 126rwbhp (later bikes produced around 100bhp), it was now the best bike in the world. Or it was when it worked 100%… On hot sunny days, after every ride I’d come back and find fuel leaking from the tank and dripping slowly down the side of the bike. Despite fitting later model fuel tanks, trying sealants etc, the problem was never fully fixed. I often thought about what would happen if fuel dripped onto the exhaust as I was riding, sending me skywards in a large fireball.

There were also gremlins in the electrics. If it rained the bike wouldn’t work. People often say how unreliable Italian bikes are, but this Japanese bike proved just as bad. Rain would seep in behind the front spark plug lead causing the front cylinder to cut out. You’d find yourself riding along and suddenly being launched out of your seat as it cut out then back in again. My neighbour also literally nearly punched me, because I’d have to sit there revving it after a wet ride until the water evaporated, otherwise the bike wouldn’t start in the morning. Sealant cured it… sometimes.

Other electrics were also problematic, with melting connections being a regular occurrence resulting in short circuits, or if you were really unlucky you’d be riding along a road in the middle of nowhere in the dark, and the headlight would fail.

The straw that broke the camel’s back however was when the out-shaft bearing failed. This was most likely caused by the previous owner having the chain too tight and resulted in an £800 repair bill. Most bikes you can remove the bearing from the outside, but on the TL1000S you have to split the cases then wait two months for parts. Soon after fixing it, I sold it after 2 years and 20,000 miles of ownership.

Do I regret selling it? Well I’m lucky enough to be back with my old bike 8 years later for one last ride. Since selling it I’ve owned a ZX9r and the monster that is the Kawasaki ZX12r (which I crashed on ice 8 months ago, oops!), both are significantly faster than the TL with 140bhp and 175bhp respectively, but did they have the same character? They were more reliable for a start, having covered 75,000 miles and 30,000 miles without a hitch. My biggest regret about selling the TL1000SV though is that they are now worth twice the amount I sold mine for!

Seeing my old bike again certainly gives me goose bumps. It still looks fantastic, despite starting to show its 17 years with flaking engine paint and the odd bit of corrosion, and although the design is now outdated it still looks menacing. It’s also been fitted with the optional lower fairing, which I’m not sure if I like.

Slinging a leg over the bike feels very old school. It feels dense and the riding position isn’t as comfortable as a more modern bike with a narrower seat. The fittings and fixtures look cheaper and don’t fit together as well as the luxurious ZX12r. The clocks are also very ’90s and minimalist, but they tell you everything you need for the ride ahead.

Starting the TL1000S up again, the sound is intoxicating. I will always love the sound of a v-twin, especially on full chat, it offends no-one unlike a screaming four. Sitting there and revving the engine however is when you really start to notice its age, the way it vibrates feels very unrefined, it feels as though the engine is loose in the bike and it’s about to fall apart. It won’t though, it gives it character.

Setting off at low speed, you notice the difference between more modern fuel injection and the TL’s, even though it’s a v-twin. The ride is snatchy, almost cumbersome, you have to think about what you’re doing otherwise you’ll stall easily. But as you wind the engine up, the bike comes alive and it feels just as good as any modern engine. There is relentless torque and power right to the red-line and the noise is sublime. Heading into a bend, the suspension feels rough and ready, crashing at the rear and feeling underdamped at the front. This might just be case of needing to fit the Maxton rear and modern internals on the front to improve things. The handling is still tight though and it holds a good line, tracking the road exactly where you want it. The braking is also still very impressive as the setup hasn’t changed since my ownership.

Riding my old TL1000SV again has been fantastic, but it doesn’t feel like the animal it once was. It is a bike you can grab by the scruff of the neck however and ride to within an inch of its life, while still going at a reasonable and not too illegal speed. The power wheelies don’t happen as easily as I remember (probably because I’m heavier) It’s full of character and is still one of the best sounding bikes on the road and despite the horror stories is also relatively benign by today’s standards.

Would I own one again? Yes, it was the best most enjoyable bike I’ve ever owned, but I would bring it up to date with much more modern suspension and it would have to have all the other problems already ironed out. The engine lives on in other motorcycles, but none have the same presence. It would be the perfect bike for my man shed alongside my next dream project, a Ducati Café Racer, and having a cult status, earlier full power models are going up in value making it a great investment.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Steve Gillions

How To Become A Ghost Writer And Start Earning Money From The Comfort Of Your Home

A ghost writer is someone who writes any kind of written work for other people. One of the main differences between a regular writer and a ghost writer is that after paying a ghost writer, the client usually retains the copyright of the written work.

A ghost writer is paid to write informative and interesting information that captures the readers’ attention. Some of the kinds of material that a ghost writer may be called upon to write include, resumes, website content, proposals, grants, newsletter, memoirs, novels, speeches and any other type of written work.

If you have a knack or a flair for writing, ghost writing is an exciting career because you are always learning and researching new things. And perhaps the most appealing part about becoming a ghost writer is that you get to make your own hours and work from the comfort of your own home. It’s a great job for stay at home moms or handicapped people. You can write on your own time as long as you finish your projects by the agreed upon deadline. Additionally, depending on your background and experience, ghost writing can also be financially rewarding as well. For example, a professional ghostwriter could get paid 500 dollars or more for an eBook.

A ghost writer finds their projects in many different ways. One way is through online freelance services. Some freelance services where ghost writers can find work include RentAGhostWriter.Com, RentACoder.Com, Guru.Com and Elance.Com. These sites are services where potential clients can post jobs for freelancers.

There are many sites like these where you can go to find work, however, keep in mind that there is usually a monthly fee you must pay to get jobs. Of the sites mentioned above, the only site, that doesn’t charge a fee, is rentaghostwriter.com.

Another way to find ghost writing jobs is by conducting a thorough search of companies through online search engines. Additionally, you can join forums and chat rooms where ghost writers hangout and get referrals for reputable companies or sites that hire ghost writers.

Another great benefit of becoming a ghost writer is whether the clients or companies are based in the US, Europe or Asia, you can communicate with them via email and get paid via check, money transfer, E-gold or Paypal. With a computer and an Internet connection, you are sure to succeed as a ghost writer.

Having a portfolio of your work before you start freelancing is an excellent idea because it shows that you are a professional. You may also want to take some occasional online writing classes to keep you learning new ways to write better.

Before accepting a job, be clear about how you will be paid and the deadline for the project. If there is no contract provided, a good ghost writer should always create an informal contract describing the project, due date, fees, etc.

Additionally, you should never take on more work than you can handle. Taking on too many projects at a time can lead to missed deadlines and dissatisfied customers which, can lead to a bad reputation.

Finally, the work that a ghost writer submits should always be unique and creative. As a ghost writer you should NEVER plagiarize. Moreover, you should always spell check your work and make sure it sounds professional.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Sandra Clair

Ghost Writer

Ghost Writer

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There’s no such thing as going too far for John (Alan Cumming, X-Men 2, “Tin Man”), a control-freak music teacher obsessed with his handsome lodger Sebastian (David Boreanaz, “Bones”), an aspiring author. When Sebastian threatens to leave, John is driven to punish the writer – with shocking results. Then, after a literary agent (Anne Heche, “Men in Trees”) comes calling, John hatches a plot to find the fame and fortune he craves. An intense and over-the-top thriller, Ghost Writer will leave you at a loss for words. Also starring Henry Thomas, Jane Lynch, Karen Black and Carrie Fisher.

Stills from Ghost Writer (Click for larger image)

Factory sealed DVD



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Makler Heidelberg

3 Levels and 3 Profiles of Technical Writing

If you are wondering what levels one can expect to reach in a technical writing career, here are 3 profiles just to give you a rough idea.

Please don’t forget that this is just an approximate picture and does not mean that you have to go through each level in exactly the same manner.

You may perhaps start off from the Intermediate level if you are bringing with you a strong background in software skills and job experience.

Or who knows, you might reach a senior level within just 5 years? That’s certainly possible too.

Individual cases always vary. But I believe what follows is still a useful general picture in terms of presenting you an overall survey of the technical writing landscape and providing some general benchmarks. They are not based on any scientific study but on my personal experience of over 10 years as a technical writer.

Please let me know if you’d have any questions about these career profiles.

Profile 1: Junior-Level Technical Writer

Time on job: 0-5 years

Job skills:

  • Writing interface documentation including user guides, installation guides, quick reference guides, release notes, help files.
  • No supervisory or management skills.
  • Optional: graphic and illustration skills.

Software skills:

  • Microsoft Office Suite
  • Optional: FrameMaker (Unstructured)
  • Optional: Photoshop
  • Optional: Illustrator
  • Optional: Help file editor (RoboHelp, Flare, Quadralay, DoctoHelp, etc.)
  • Optional: Version control software (MS Source Safe, etc.)

Profile 2: Intermediate-Level Technical Writer

Time on job: 5-10 years

Job skills:

  • Writing and editing interface and procedural documentation including user guides, installation guides, quick reference guides, release notes, system configuration guides, help files.
  • Single-sourcing and structured authoring.
  • Graphic, illustration, print-page and web design skills.
  • Assisting projects as lead-writer and supervising one or more junior writers.
  • Optional: simple document and web site localization and translation skills.
  • Optional: publishing articles in popular professional periodicals like STC’s Intercom.
  • Optional: serving as a Juror in professional technical communication competitions.

Software skills:

  • Microsoft Office Suite
  • FrameMaker (Unstructured and Structured)
  • Photoshop
  • Illustrator
  • Help file editor (RoboHelp, Flare, Quadralay, DoctoHelp, etc.)
  • Version control software (MS Source Safe, etc.)
  • Optional: Advanced version and content management software (Agile, etc.)
  • Optional: Dreamweaver and/or HTML coding

Profile 3: Senior-Level Technical Writer

Time on job: Over 10 years

Job skills:

  • Writing and editing interface and procedural documentation including user guides, installation guides, quick reference guides, release notes, system configuration guides, help files, API guides.
  • Single-sourcing and structured authoring including DITA structuring and database publishing.
  • Graphic, illustration, print-page and web design skills.
  • Leading projects as lead-writer and supervising one or more junior and senior writers.
  • Advanced print and online documentation project localization skills.
  • Publishing articles in peer-reviewed professional periodicals like STC’s Technical Communication.
  • Optional: serving as a Lead Juror in professional technical communication competitions.

Software skills:

  • Microsoft Office Suite
  • FrameMaker (Unstructured and Structured)
  • Photoshop
  • Illustrator
  • Help file editor (RoboHelp, Flare, Quadralay, DoctoHelp, etc.)
  • Version control software (MS Source Safe, etc.)
  • Optional: Advanced version and content management software (Agile, etc.)
  • Optional: Dreamweaver and/or HTML coding
  • Optional: XML Editor (FrameMaker, Arbortext, Oxygen, etc.)
  • Optional: Database Publishing editor (TEX, PatternStream, etc.)

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Ugur Akinci

Where on Earth is Carmen Sandiego? – The Complete Series

Where on Earth is Carmen Sandiego? - The Complete Series

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The world s greatest thief is on the loose, and it s up to you to find her! The world famous thief, Carmen Sandiego, plays an intricate game of cat and mouse with teen ACME detectives, Zack and Ivy. Based on the award-winning line of educational computer games, this energizing series is rich in both excitement and education as Carmen Sandiego attempts to steal the most valuable objects in the world. It s up to our detectives and the audience to figure out where in the world she is. Filled with unique characters, wonderful story lines and humor, this Emmy® award-winning animated series, educates kids of all ages in the subjects of history, geography and fun through its action-packed adventures!

Now, all 40 episodes of this edutainment series are available for the first time on DVD!

  • Based on the top-selling Carmen Sandiego video game franchise!
  • Won an Emmy Award for Outstanding Animated Children’s Program .
  • Has aired in first-run syndication as well as repeats on Fox Family Channel, PAX TV and is currently airing on the new kid s network THE HUB.
  • All-Star voice talent includes Rita Moreno, James Avery, James Belushi, Tim Curry and dozens more!
  • BRAND RESURGENCE An all-new Facebook social edutainment game has launched from the same development studio as Oregon Trail!
  • Bonus feature film included: The Secret Garden.
  • Bonus episodes from Liberty s Kids

Top Quality, Manufactured by MILL CREEK.
Part Number: 52397



Immobilienmakler Heidelberg

Makler Heidelberg

How To Become A Ghost Writer And Start Earning Money From The Comfort Of Your Home

A ghost writer is someone who writes any kind of written work for other people. One of the main differences between a regular writer and a ghost writer is that after paying a ghost writer, the client usually retains the copyright of the written work.

A ghost writer is paid to write informative and interesting information that captures the readers’ attention. Some of the kinds of material that a ghost writer may be called upon to write include, resumes, website content, proposals, grants, newsletter, memoirs, novels, speeches and any other type of written work.

If you have a knack or a flair for writing, ghost writing is an exciting career because you are always learning and researching new things. And perhaps the most appealing part about becoming a ghost writer is that you get to make your own hours and work from the comfort of your own home. It’s a great job for stay at home moms or handicapped people. You can write on your own time as long as you finish your projects by the agreed upon deadline. Additionally, depending on your background and experience, ghost writing can also be financially rewarding as well. For example, a professional ghostwriter could get paid 500 dollars or more for an eBook.

A ghost writer finds their projects in many different ways. One way is through online freelance services. Some freelance services where ghost writers can find work include RentAGhostWriter.Com, RentACoder.Com, Guru.Com and Elance.Com. These sites are services where potential clients can post jobs for freelancers.

There are many sites like these where you can go to find work, however, keep in mind that there is usually a monthly fee you must pay to get jobs. Of the sites mentioned above, the only site, that doesn’t charge a fee, is rentaghostwriter.com.

Another way to find ghost writing jobs is by conducting a thorough search of companies through online search engines. Additionally, you can join forums and chat rooms where ghost writers hangout and get referrals for reputable companies or sites that hire ghost writers.

Another great benefit of becoming a ghost writer is whether the clients or companies are based in the US, Europe or Asia, you can communicate with them via email and get paid via check, money transfer, E-gold or Paypal. With a computer and an Internet connection, you are sure to succeed as a ghost writer.

Having a portfolio of your work before you start freelancing is an excellent idea because it shows that you are a professional. You may also want to take some occasional online writing classes to keep you learning new ways to write better.

Before accepting a job, be clear about how you will be paid and the deadline for the project. If there is no contract provided, a good ghost writer should always create an informal contract describing the project, due date, fees, etc.

Additionally, you should never take on more work than you can handle. Taking on too many projects at a time can lead to missed deadlines and dissatisfied customers which, can lead to a bad reputation.

Finally, the work that a ghost writer submits should always be unique and creative. As a ghost writer you should NEVER plagiarize. Moreover, you should always spell check your work and make sure it sounds professional.

Immobilienmakler Heidelberg

Makler Heidelberg



Source by Sandra Clair

Goal-Setting for Copywriters – SMART Goals

Most copywriters would not want to meet me at a party.

Here are just a few of the questions I’d hit you with:

What medium do you specialize in? Direct mail, brochures, websites, infomercials? Which fields? Do you bill hourly, by the job, or a percentage of direct response sales? Do you license your copy or sell it as work-for-hire? Do you seek out clients or do they come to you? Do you want to make a living from copywriting or just supplement your income? How much do you want to earn? By when? Are you making progress? How do you know? Is what you want to accomplish even possible?

Why am I grilling you with all these questions? Let me explain with an example.

Let’s say your goal is to get a new client. Okay, then walk into any restaurant and offer to rewrite all of their advertising copy for $1. On a bad day you might have to try half a dozen restaurants before someone says yes.

Goal achieved, right? Technically, yes. But that’s not really what you meant by getting a new client, is it?

Before you can ever hope to accomplish your copywriting goals, you must know in detail what those goals are in the first place.

S.M.A.R.T. Goals for Copywriters

The S.M.A.R.T. goal-setting technique is popular because of its simplicity and power. Clarify your goals according to the following criteria:

Specific

Measurable

Achievable

Results-oriented

Time-bound

Let’s give it a try with the goal of “getting a new client.”

Specific: What kind of client? What type of business? What size business–corporation or Mom-and-Pop? What kind of work? How much work? At what rate?

Measurable: How will you track your progress? Number of leads you call? Number of proposals you submit?

Achievable: How big is this challenge for you? Have you ever done anything like it before? Has anyone else? Yes, there’s always someone who’s first, and you may be that person, but make sure you know that’s the kind of goal you’re setting before you get started.

Results-oriented: What results do you want? A one-time job or an ongoing relationship? Do you want a glowing testimonial from this new client? Referrals?

Time-bound: By what date do you want to sign the contract? By what date do you want to finish the job? By what date do you want to be paid?

Vague goal: Get a new client.

SMART Goal: Call at least 10 dentists every morning to schedule free consultations to review their advertising copy. Submit at least 5 proposals each week. Sign a contract with at least 1 new client and receive 50% of my estimate as a downpayment by 1 month from today.

It’s important to note that with any goal, the details will change as you progress. Goal setting is not about stubbornness. It’s about clarity. The more clarity you have from the very start, the more you can invite new opportunities into the process. Those opportunities can be measured against the original plan and explored (or not) as a conscious choice. And greater choice leads to a feeling of empowerment.

Copywriters who learn to use the SMART goal-setting strategy will get more clients and write better quality copy faster than their competition.

Copyright 2006 Curtis G. Schmitt

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Makler Heidelberg



Source by Curtis G. Schmitt

The Ghost Writer

The Ghost Writer

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In this tantalizing tale of Victorian ghost stories and family secrets, timid, solitary librarian Gerard Freeman lives for just two things: his elusive pen pal Alice and a story he found hidden in his mother’s drawer years ago. Written by his great-grandmother Viola, it hints at his mother’s role in a sinister crime. As he discovers more of Viola’s chilling tales, he realizes that they might hold the key to finding Alice and unveiling his family’s mystery-or will they bring him the untimely death they seem to foretell?

Harwood’s astonishing, assured debut shows us just how dangerous family skeletons-and stories-can be.



Immobilienmakler Heidelberg

Makler Heidelberg

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