Multimedia Copywriting – What Is a Multimedia Copywriter?

A marketing message should be able to be seen in multiple formats the average, everyday consumer uses. It doesn’t matter if whether it’s on a computer, cell phone, web page, or social network. Regardless of the variety of media at the disposal of consumers, a multimedia copywriter gives the businesses a better advantage of getting …

Writing For Business – The 8 Parts of a Personal Business Letter

What is a personal business letter? It is a letter that and written by an individual and mailed to a company, business, or government agency. It is more formal than a personal letter or note. There are eight parts to a personal business letter as follows: Return Address: this is your address, do not include …

Difference Between SEO Writing and Ghost Writing

A person or a company may require understanding the difference between SEO writing and ghost writing while looking for a freelancer to outsource various types of writing projects. The SEO writing and the ghost writing are two form of writing quite different from each other. An SEO writer writes content for the SEO use specifically, …

A Children’s Writer’s Guide to Critiquing Manuscripts

If you’ve just joined or started a critique group for writers but no one seems to know what to do next, maybe this guide and checklist will help. If you aren’t in a critique group, you can still use it to critique your own writing. CRITIQUING MANUSCRIPTS (For Critique Groups) Begin with some basic procedural …

Why a Nap Break Makes You a Better Copywriter and Marketer

David Ogilvy, the advertising legend who brought genuine excitement and classic salesmanship to Madison Avenue, wrote about the value of naps for a writer. He wasn’t referring to not being tired, but rather to using the power of your unconscious – his trick was to load up on information about a project… and then go …

How to Become a Freelance SEO Writer

Freelance writing recently began attracting many business professionals, college students, stay-at-home moms, and other adults looking to bring in additional income or free themselves from mundane nine-to-five jobs. More specifically, search engine optimization (SEO) writing, is a lucrative field that is relatively simple to enter into without much prior knowledge or training. In order to …

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